Google Analytics (GA4) and marketing reporting course in Delhi

Numbers only help if someone can explain them. You learn to set up tracking, read GA4 with confidence, and build reports that lead to decisions.

Apply for 5 Jan ↗Download brochure ↓

GA4 basicsConversionsTag ManagerUTMs & attributionLooker Studio dashboardsExplaining resultsAI-assisted analysisPrivacyGA4 basicsConversionsTag ManagerUTMs & attributionLooker Studio dashboardsExplaining resultsAI-assisted analysisPrivacy

UTMs & attributionLooker Studio dashboardsExplaining resultsAI-assisted analysisPrivacyGA4 basicsConversionsTag ManagerUTMs & attributionLooker Studio dashboardsExplaining resultsAI-assisted analysisPrivacyGA4 basicsConversionsTag Manager

AI-assisted analysisPrivacyGA4 basicsConversionsTag ManagerUTMs & attributionLooker Studio dashboardsExplaining resultsAI-assisted analysisPrivacyGA4 basicsConversionsTag ManagerUTMs & attributionLooker Studio dashboardsExplaining results

Duration2 weeks

Dedicated modules, inside 2 programmes

FormatOffline

In our Shakarpur studio near Nirman Vihar Metro, on real briefs

Learners at work in the Miz Academy studio

learners per batch,
one mentor at the table

ScheduleMon–Fri

10am–5pm · 6 hours a day

Class

Studio practice

Next batch starts5 January 2027Admissions open

Course outline

MKT 112: Analytics & reporting

Every marketing role now expects you to measure your work. Clear reporting is what separates juniors who grow from those who do not.

What you'll learn

Analytics & reporting: the full skill set

Eight units, each practised on a real or demonstration brief.

GA4 basics

Events, users, sessions and what each number means.

Conversions

Marking the actions that matter to a business.

Tag Manager

Adding tracking without waiting for a developer.

UTMs & attribution

Knowing which channel deserves the credit.

Looker Studio dashboards

One clear page a client can read in a minute.

Explaining results

What changed, why, and what to do next.

AI-assisted analysis

Using AI to spot patterns, then checking them.

Privacy

Consent and responsible data use.

How you learn it

Learn in the morning, do it by evening

Two classes from 10:00, then four hours of supervised practice. Analytics & reporting is practised on real or demonstration briefs, never just read about.

Reporting practice every week on demonstration data
A mentor checks your conclusions, not just your charts
Friday: explain your numbers out loud

01
10:00 – 12:00
Concept class
The idea behind each analytics & reporting topic, tied to a business problem.
02
13:00 – 15:00
Supervised practice
You do the work on tools, with a mentor in the room.
03
15:00 – 16:00
Mentor review
Your work is marked on a rubric with written notes. You revise.
04
Friday
Present & add to portfolio
Every Friday you present, and the final version joins your portfolio.

Where it's taught

Which weeks cover Analytics & reporting

This skill is part of a full programme, so you also learn everything around it that a working team needs.

Marketing · 16 weeks · Job-ready track

AI Marketing Strategist

Week 10Analytics & ReportingLearn: GA4 concepts, Search Console, campaign KPIs, dashboardsBuild: Performance report/dashboard

See the programme Brochure ↓

Marketing · 30 weeks · Career-launch track

AI Marketing Strategist Advanced

Week 19Analytics & MeasurementLearn: GA4 events, UTMs, attribution limits, dashboardsBuild: Analytics measurement plan
Week 24AI Reporting & OptimisationLearn: AI-assisted analysis, reporting, verificationBuild: Automated reporting prototype

See the programme Brochure ↓

What you build

Projects for your portfolio

Tracking plan

Events and conversions for a sample website.

Reporting dashboard

A Looker Studio report for a client.

Monthly insights deck

Results, causes and next steps.

Tools you’ll use

GA4Google Tag ManagerLooker StudioGoogle SheetsSearch Console

Roles this prepares you for

Marketing Analyst (junior)
Digital Marketing Executive
Performance Marketing Associate

Depending on your skills and employer needs. Placement support is not a job guarantee.

Free PDF · 1 MB

Download the AI Marketing Strategist brochure

See exactly where Analytics & reporting fits in the week-by-week plan, plus fees and how admission works.

Download brochure ↓Or visit the studio

FAQs

Questions about learning Analytics & reporting

Do I need to be good at maths?

School-level maths is enough. The skill is asking the right question and explaining the answer clearly.

Can I join only for Analytics and reporting?

Not yet. Analytics and reporting is taught inside our full programmes (AI Marketing Strategist, 16 or 30 weeks), because it works best alongside the other skills a working team needs. You learn it on real briefs, reviewed by a mentor.

Is it online or offline?

Offline. Classes and supervised practice happen at our studio in Shakarpur, East Delhi, Monday to Friday, 10am–5pm, near Nirman Vihar and Laxmi Nagar metro.

Related skills

Ten seats per track. Starting 5 January 2027.

Visit the studio, meet a mentor and attend a demo class before you decide.

Apply for the 5 Jan cohort ↗Book a studio visit